Social Media a Waste of Time.

Somewhere along the way sales professionals thought they had found the infamous “silver bullet” for sales success. “If I just Twitter, Facebook, and Linkedin I will have thousands of sales easily!” Question… when has marketing using email, faxing, or mailers ever worked that way? Isn’t social media the same? You’re return will always be fractions of a percent for the effort. Always has, always will be… and you know what? That’s o.k. So, Is social media a waste of time?

personal

4 Ways to Keep Your Business Personal.

Just Business… Nothing Personal… Of course business is personal. The concept that somehow when we call something “business” the personal touch to the end user and/or potential customer becomes less important is just wrong. I don’t care if you’re the owner of a small “mom and pop” organization or the CEO of a global conglomerate all business is personal or at least it should be.

5 Questions to Ask Yourself Before You Hire Top Sales Talent.

The sales industry as a whole has always been a transitional career move/path environment. Today it’s more than ever. Managers, Owners, Presidents, and CEO’s are short fused with their sales teams. Sales members are looking at the proverbial “grass is greener” across all industries in response. A great time to hire and get that sales team dreamed of. Or so I thought.

Do You Trust Your Commission Statement?

The quickest way to demotivate a sales team member is to screw with their paycheck. Yet so many times a company will build a compensation plan and commission statement that leads to this. They are outdated, vague, confusing, assuming trust with numbers, and so on. Why?