Where does it say that it is wrong to be excited and announce your ideas and successes to all that will listen? Do you find yourself apologizing or finding ways to not discuss achievements? Why? Are you worried you might be thought lesser of or find the circumstance embarrassing? Have you found that others try to belittle your experiences… your ideas when self promotion takes place?
In my opinion not only should you learn to self promote but it is crucial to your life and business successes. I’m not talking about shoving your successes in someone’s face. Of course that is always wrong. I love it though when someone has stepped up and had a success or a brilliant idea and they want to yell from the mountain tops. That really pumps me up. I want to know all. What they did… how they did it. I am genuinely happy for them. Are you?
“Without promotion something terrible happens… Nothing!” – P.T. Barnum
We hear stories about the person that was in the right place at the right time. I am sure there are those that have had that happen and how great that would be. Reality typically is different with most successes being achieved through strategic hard work and self promotion.
Why is it so critical for some to lessen others successes?
When I started a computer manufacturing company everyone told me that I was doing it wrong. I started with nothing and within a very short time had built a product of national claim. Trust me… I didn’t grow, build, and receive recognition without self promotion. I received articles from a national magazine because I made a relationship with the author. On almost a dare he compared my product to a large corporate product and was amazed. My computers and servers became some of the top rated systems in the country in the early 90’s. Amazingly, I actually had soothsayers discount this success as I hadn’t been “found” and I used self promotion.
I have had criticisms on the way I use Twitter. I think the term was called “billboarding”. Clever. The social media phenomenon is new and powerful. SEO and the monopoly Google has on it is challenging to new start ups. Using Twitter and other social media products without paying for pay per clicks is interesting to me. It also is working. SalesBlog! now enjoys 350,000 hits a month without paid advertising. I will continue to billboard.
If I tweet any “lottisms” amazingly I will receive multiple complaints of too much self promotion. Anyone that has known me for any length of time knows I am pretty well known for these one-liners. Heaven forbid I actually tweet them.
So why so much resistance from others? Quite honestly I think the reason others hate self promotion is because it overrides their spotlight. At least in their own mind. You’re taking the eye off their advice, ideas, and successes.
So what’s the Answer?
Let me make this very clear… YOU NEED A PERSONAL BRAND! You need SELF PROMOTION! It is just how things role today. To get promoted, a new job, business success, you need to self promote. We are such a busy society. We really don’t take notice of those doing a great job around us. I think most of us realize this at some level.
I say… self promote by all means. Add interesting content along with your personal branding. Go for the gold and yell it from the mountain tops!© 2006-2018 SalesBlog! | Photos courtesy of 123RF | Posted on