tough economy

Sell in a Tough Economy.

Nothing was working! The first month as their sales manager I found myself watching our sales numbers take a dive right before my eyes in the current tough economy. My initial knee-jerk reaction was to give bigger discounts. That didn’t work. I changed direction with focusing on the “perfect solution” sale followed by strong closing tactics. It was important to capitalize on the few opportunities we were getting. That didn’t work either. If anything these changes were making things worse.